Luxury Athleisure. For powerful women everywhere.
 

Stylish, modern, organic clothes and toys for baby and toddler.

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GET TO KNOW

Finn + Emma lives in the balance of stylish and sustainable, classic and contemporary, whimsical and sophisticated. Boring designs and toxic chemicals are a thing of the past, while modern colors, adorable, fresh prints and heirloom, organic quality construction are abundant. Voted Most Stylish and Sustainable Brand by Vogue, and popular with celebrity moms like Jennifer Garner and Zooey Deschanel.

The Finn + Emma Difference

ORGANIC & SAFE: Garments are made with G.O.T.S. certified organic cotton and non-toxic, eco-friendly dyes. Toys are made from untreated hardwood or hand knit with organic cotton yarn.

WHIMISICAL & UNIQUE: Eye-catching products are designed to stand out from the crowd with a unique spin on timeless classics or fashionable trends. Their signature wood and macrame swings, play gyms, and rockers are as beautiful as they are functional.

SOCIALLY RESPONSIBLE: Produced in fair trade settings that focus on social and economic independence for local people, especially women.

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FEMALE FOUNDER’S STORY

Founder & Creative Director Anna Schwengle has long worked in children's clothes, previously as a designer for OshKosh B’Gosh, J. Crew, and private label brands. Eventually, she left corporate life to open her own design studio and serve as consultant in the industry. During that time, she became more focused on living a more natural lifestyle, and in her eco-friendly shopping experiences, she took note of how brands were interpreting “green” for babies, and she was not impressed. “My belief that people wanted something different from the baby market was right", says Anna. “We take a theme that is baby-appropriate and put a Finn + Emma spin on it, and that works.”

Style and reliability are important. But for Anna and her legion of mom fans, selling a sustainable product is paramount. “We cannot cut corners,” she says. “To be real about what we do, we can’t just buy organically grown cotton and say we are organic. Technically, all cotton is organically grown, and then it’s treated with chemicals. And the label ‘natural’ means nothing, either. High fructose corn syrup is technically natural, but you shouldn’t eat it. So, we want to make sure our quality is 100 percent, our brand reputation is 100 percent and our sustainability is 100 percent.”

Finn + Emma Macrame Swing & Toys

Finn + Emma Dog Pattern Collection

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